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Fifty Years

Bankia, the Spanish bank, requested a tribute image to fifty years of brands, from past to present time, that have been trusting in this bank. As SC did with “Vacation Cube” in the past, this “50” represents a second and more complex part, made in real with incrusted props, creating an image to look at in detail.

  • TECHNIQUE Photography
  • AD AGENCY Publicis, Madrid
  • PHOTOGRAPHER Paloma Rincón
  • CLIENT Bankia
  • REP AGENCY The Mushroom Co.
  • PRODUCTION The Mushroom Co.


Check out how we created it


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